I’ve Recommended This Affordable Hair Product to At Least 10 People

I live in constant fear of one dreaded question: “So, what products are you loving right now?” I may be a beauty editor, but the second someone asks me this, my mind goes blank. I stutter over my words. I end up sounding like someone who has never touched a beauty product in her life, rather than someone who tests them all the time for work.
There is one product, however, that I can’t stop talking about, and that is the JVN Complete Air Dry Cream. I have recommended it to my mom, my best friend, my boyfriend’s sister-in-law, the clerk at my neighborhood grocery store, and at least two complete and total strangers. I’m not exaggerating when I say this air dry cream makes my hair look impossibly good.
Last weekend, my friend and I were walking down the sidewalk when we stopped at a red light. “Okay, you have to tell me what you do with your hair, because I can never get mine to look like that,” she said, eyeing my curls. My answer? You guessed it. I had the same reply when someone asked me what hair tool I use to give my hair such natural-looking waves. And the same one when someone asked me if I got my hair done before I met them for a drink.
You might be thinking, Okay, shut up, you just have good hair. That’s actually not true! My hair is notoriously difficult. It has a strange curl pattern that is somewhere between 2c waves and 3b curls, and all of the curls are underneath, while the waves are on top, which often makes me look like a Christmas tree. My individual strands are fine in nature, but I have an approximate metric ton of them, so altogether, my hair is super thick, but tangles easily. When I was young, my parents gave up on trying to style it before I went to school, and as a result, every photo of me between the ages of 5 to 9 looks like I had permanent bed head. Even into my mid-twenties, I resorted to hot tools and was forced to use a whole pile of products to make my natural texture look good. Then the JVN Complete Air Dry Cream came across my desk, and the rest is history.
I am aware that other air dry creams exist. In fact, I’ve tried many of them. But none of them make my hair look as good as this one. That’s all thanks to the formula—the JVN Complete Air Dry Cream has chia and linseed oil, which provide texture and hold, while nourishing moringa oil keeps your hair soft (I just ran my fingers through my hair and can confirm my curls are not crunchy or stiff in the slightest). The cream also contains hemisqualane, a plant-derived silicone alternative, which helps to reduce frizz and strengthens hair over time.
Here’s my routine: After conditioning, I comb my hair in the shower with a waterproof wide-tooth comb, then rinse. When my hair is still soaking wet, I apply a moisturizing leave-in (I like the Oribe Supershine Moisturizing Hair Cream, but anything hydrating works). I wrap it up in a microfiber towel, and once it’s dry enough that it’s not going to leave a huge wet spot on the shirt I’m wearing, I take my hair down and scrunch in a nickel-sized amount of the JVN Complete Air Dry Cream. Then I leave my house with wet hair and hope it dries before my first meeting. C’est tout!
I’ve gone through three tubes of this Air Dry Cream, and if it ever got discontinued, I’d be scouring eBay for backups. It’s formulated to enhance every hair texture, and there’s a mini version you can try for around $15. That’s less than a fancy cocktail—and it will spark way more joy, I promise.
elle