Greenwashing: At the Paris Air Show, the empty promises of aviation giants

Companies exhibiting at the leading aviation industry trade show are promising the world to decarbonize their operations, without questioning the increase in air traffic.

Under the guise of greenwashing, companies exhibiting at the 2025 Paris Air Show are promoting "green" innovations. Fourmy Mario/ABACA

At the 2025 Paris Air Show, ecology reigns supreme. "Sustainability" and "decarbonization" are emblazoned in giant letters on most stands, hydrogen-powered and electric aircraft on display are stealing the show from fossil-fueled aircraft, and a large space, the Paris Air Lab, promises to reinvent the aviation of tomorrow.

Featured: noise reduction, sustainable fuels, hydrogen electrolysis, batteries, virtual copilot, digital twins and more...

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