Colombian company Castleberry Media wins two international awards at DotCOMM for its use of AI

The DotCOMM Awards highlight performance in digital communication and creativity on the web.

This international recognition rewards initiatives in areas such as digital marketing, web content production, social networks, website and application development, as well as online advertising.

The evaluation of these awards is carried out by the Association of Marketing and Communication Professionals (AMCP) , an organization founded in 1994 that has established itself as one of the most influential in the sector.

For more than three decades, it has reviewed more than 325,000 projects from different countries.

Isaac Castejón, founder of the Colombian company Castleberry Media, received the platinum award in the digital marketing and communication category.

The award was given for the application of artificial intelligence in content marketing strategies, highlighting the development of True Content . This tool, designed for audience analysis in the B2B segment, identifies information consumption patterns, media consulted and topics of interest, facilitating decision-making in the production of content.

Additionally, the company was awarded the gold prize for the creation of Mateo Meo, a virtual influencer focused on the B2B sector that is already operating in Brazil.

“This recognition is not only an achievement for Castleberry Media, but also for Colombia. We are proud to see how Colombian innovation and talent are being recognized internationally, and how we can demonstrate that in our country we are at the forefront of digital marketing and artificial intelligence,” said Isaac Castejón, CEO and founder of the company.

These initiatives reflect Castleberry Media's commitment to artificial intelligence in digital strategies, contributing to Colombia's positioning in the technological and marketing fields.

*This content was rewritten with the assistance of artificial intelligence, based on information from Castleberry Media, and reviewed by a journalist and an editor.