Victoria's Secret has its own recipe for summer 2025. Boho swimsuits, fishnets and gold
White sand, blue water and the sound of waves. The new Victoria Secret collection – Summer Escape is the quintessence of hot summer. Taylor Hill, Imaan Hammam and Devyn Garcia invite you to the sunny riviera photographed by Lachlan Bailey.
The boho style in fashion is currently experiencing its renaissance, and combined with the aesthetics of glamour, it is now one of the most important fashion choices. In its new summer collection, Victoria's Secret draws not only from boho, but also from the aesthetics of the 90s and 2000s, referring to the roots of the brand. By introducing modern accents, the collection has gained a beautiful, contemporary incarnation of what Victoria's Secret has been offering for years.
Victoria's Secret - Summer 2025 Swimwear Collection / Press MaterialsThe brand's new collection is a tribute to beach style, in which key seaside elements play a special role. Particularly noteworthy is not only the tropical aesthetic, but also the play of colors, which can bring to mind amber and sea breeze.
Models emerging from the waves like divine Aphrodites celebrate summer on the beach in spectacular swimsuits , both one-piece and two-piece, which are hidden under airy and very effective capes, or knitted large sweaters resembling fishing nets.
To further emphasize the holiday atmosphere, the beach stars have been enriched with the most important summer attributes: oversized shell-shaped earrings, as well as necklaces in which various types of shells play a key role. From size XS to XL. Their very natural form perfectly matches beach outfits.
Victoria's Secret - Summer 2025 Swimwear Collection / Press MaterialsThe new Victoria's Secret holiday collection is primarily a celebration of summer, where the main element is the bikini. Here we will find classic models, as well as bolder proposals with chains . The combination of textures and materials draws attention. The elements that look like crocheted are the bond of the entire construction of the swimsuit.
Victoria's Secret - Summer 2025 Swimwear Collection / Press MaterialsThe collection includes flowing wraps, knitted dresses and shorts that can be easily combined with swimsuits, creating styles perfect for the beach or evening outings.
The beauty of the beach climate is also emphasized by the colors. From the obvious off-white, through fashionable yellow expressive tones, to browns and blacks. The eye is also drawn to swimsuits with a paisley pattern, which presents itself in both pastel tones and more intense ones.
Victoria's Secret - Summer 2025 Swimwear Collection / Press Materials
Victoria's Secret - Summer 2025 Swimwear Collection / Press MaterialsThe campaign’s styling is the work of the legendary Emmanuelle Alt – former editor-in-chief of Vogue Paris and a master of minimalist elegance.
