Here is the trendiest and smallest accessory for summer 2025. Something for the eye, something for the body
Among the hot trends of recent seasons, special attention should be paid to... key rings, and the most practical ones are... beauty key rings. Cosmetics or perfumes in the form of decorative bag charms are a real hit of spring and summer 2025. From miniature lip glosses to luxurious fragrances - these small accessories are winning the hearts of fashion lovers all over the world.
Initially, these were just small cases resembling lipsticks or perfume bottles, used to store keys or lipsticks. Now the fashion world is going a step further, integrating cosmetics directly into key rings, which also act as jewelry or scented bracelets.
We have been observing the development of cosmetic gadgets for some time now, not only in the luxury segment. Manufacturers, wanting to attract the attention of consumers, create new, original scents and innovative packaging. Miniature bottles, ideal for air travel, are already the standard. Now, however, perfumes and lipsticks are becoming an integral part of the wardrobe, no longer hiding in cosmetic bags.
Chanel No. 5 perfume on a keychain / press materialsDo you know that feeling when you have to dig through your entire purse looking for lipstick? Problem solved! Now you can wear your lipstick attached to a keychain on your purse, keys or any other convenient place. Fashionistas know that visible lipstick is a must-have for every trendsetter.
Carolina Herrera Keychain Makeup / Press MaterialsMillennials certainly remember backpack or purse charms in the form of small backpacks. Although they didn't hold much, they were incredibly popular. Similar to tamagotchis, which, although in a different category, were also attached to belts or keys.
In the 2000s, the fashion house of Dior introduced a lip gloss in the form of a Swarovski crystal pendant , combining jewelry with cosmetics. Diptyque also surprised by offering scented bracelets that released a scent with every movement.
Celine bag keychain / press materialsGeneration Z is enthusiastically embracing this trend from years ago. Many drugstores offer lip glosses with an attached ring, often in fruity scents. There is also no shortage of creative forms, such as miniature Coca-Cola bottles or Oreo cookies, which hide lip gloss ready to use at any time.
Carolina Herrera Keychain Makeup / Press MaterialsLuxury brands are also not far behind. Louis Vuitton and Fendi have created a series of small key rings that are miniature versions of their products, perfect for storing lipstick.
Chanel offers the iconic fragrance N°5 in the form of a 7.5 ml handbag spray, available in an elegant case with the option of attaching it to the wrist as an exclusive bracelet. The price of a set of three such miniature bottles is around PLN 650.
Chanel No. 5 perfume keychain / press materialsCosmetic key rings are not only a fashionable accessory, but also a way to emphasize your individuality, and sometimes also... a talisman.
